When did Bond Street first become a popular shopping destination?
Old Bond Street and New Bond Street, commonly referred to as simply Bond Street, were built between 1720 and 1734 and was immediately a shopping hub for the wealthy tenants of the area.
Bond Street anticipated a dip in the 19th century as Regent Street was built, piggybacking on the success of Bond Street as a luxury shopping destination while offering a wider street that was more pleasant for shopping on. However, it just attracted more shoppers to the area, boosting trade for Bond Street. As the years have progressed, it has only grown in popularity and people come from around the world to shop here, with international tourists accounting for 41% of shoppers today.
Are there any flagship stores on Bond Street?
As the UK’s top luxury shopping street, most of the stores on Bond Street are flagship stores for its prestigious brands. Some of the most exclusive ones include Givenchy and Alaïa who both opened their first UK stores on New Bond Street in 2018. Other highlights include Loewe’s only full-price standalone UK store, Cartier’s recently renovated, five-storey boutique it’s called home since 1909 and Victorinox who opened its first store outside of Switzerland here in 2008.
Why shop on Bond Street?
Beautiful architecture, international luxury brands and unparalleled VIP services, Bond Street is luxury shopping at its best. It has the highest concentration of haute couture in Europe and numerous brands along it hold royal warrants, including Gieves & Hawkes, Johnstons of Elgin and Cartier, one of the few non-British brands to hold one.
If you’re not sure where to start, custom shopping tours are available to give you an introduction to the best of the best, or help you find exactly what you’re looking for. Many of the stores also go above and beyond for their customers offering personal shopping, VIP rooms and custom and bespoke options.
What’s the nearest tube station?
To visit New Bond Street and Old Bond Street, the nearest tube station is Bond Street on the Central and Jubilee lines.
Alternatively, to start your shopping spree from the south end of the street, alight at Green Park on the Victoria, Piccadilly and Jubilee lines.
Bond Street station was almost called Selfridges after the department store campaigned, unsuccessfully, in 1909 to have the name changed. You can see why they tried. If it had passed, they’d have been able to advertise to 35 million passengers who use Bond Street station every year!
What is Bond Street famous for?
As one of the most upmarket neighbourhoods in London, Bond Street is famed for its luxury shopping. The haunt of celebrities, prominent business figures and royalty from around the world, the average shopper spends £902 on a trip to Bond Street.
While it’s the location of flagship stores for many of the world’s most renowned fashion houses including Chanel, Dolce & Gabbana, Alexander McQueen and Dior, the street is also well known for its jewellery and art.
Alongside the street’s art galleries and jewellery boutiques, both regularly go up for auction at Bond Street’s two prestigious auction houses, Bonhams and Southeby’s. The two auction houses attract bidders from around the world and have set many records between them.