Amongst the list of high street department stores on Oxford Street, House of Fraser brings a fashion-forward approach across multiple floors. Top brands available include Aspinal of London, Barbour, Armani Jeans, Hobbs, Levi’s, Ted Baker, Vivienne Westwood, and Fred Perry across fashion for men and women, and Urban Decay, Lab Series, Benefit, Bobbi Brown, Baylis & Harding in the beauty hall. A range of quality brands is also available in the childrenswear and homeware departments.
Founded in Glasgow in 1849, the Scottish retailer has had a presence on London’s world-famous street since 1935, proving its weight against its neighbouring competitors and growing to a company with over 60 stores across the country.
The men’s department is a particular highlight at the Oxford Street outpost, offering the largest selection of any of its branches. The home department is also the only place in the UK you’ll find the revival of Biba, the iconic 1960s British label pioneered by Barbara Hulanicki, who still offers creative consultancy to the interior decoration collection.
As well as offering beauty products to take home, several treatments are available in-store, including manicures, pedicures, a brow bar, a Nails Inc bar, and eyelash, skincare and body care services. Helpful staff can also help you with bra fitting and personal shopping.
The recognition reward card allows regular customers to collect points when they shop across the departments to spend later. You’ll also be treated to offers and events for loyalty card holders.
When you need to recharge your batteries, the tea terrace on the top floor offers a moment’s peace in quintessential British style. Teas, coffees, cakes, and light bites are served on pretty china amongst a quaintly decorated café setting.