Spanish heritage brand Loewe has been selling its fine quality leathergoods since 1846, but only opened its first London store on Mount Street in 2011. Now encompassing ready-to-wear for men and women, and fragrances too, they have brought warm, sophisticated Mediterranean style to an international audience and weathered the storms of running a luxury fashion label in the 21st century.
Those looking to uncover a beautiful gift for a loved one, or indeed themselves, won’t be disappointed with the expert craftsmanship that goes into everything from coin purses, to silk scarves, to fashion jewellery and cufflinks. You certainly can’t go wrong with the Amazona, an ‘it bag’ that’s been loved for generations of women. Top level service is on-hand at the boutique too, including made-to-order bespoke items and trunk shows to give London shoppers the premium experience.
As well as championing Hispanic culture with their products and store design, the Loewe family also runs a foundation to promote creativity and safeguard heritage through education and funding in the fields of poetry, dance, photography, and architecture. The Loewe Foundation has been carrying out this work since 1988 and is an underlying value of the business.
The store, which is closed on Sundays, spans 1,000 square feet and saw Pixie Geldof, Daisy Lowe, and Bianca Jagger at its launch, proving that the brand, which was previously only available from concessions inside Harrods and Selfridges, is now well and truly on the map. Currently under the creative direction of Jonathan Anderson, the excitement caused by his arrival among fashion circles in 2013 has meant there’s never been a better time to invest in Loewe.