Part of Inditex, the biggest fashion group in the world, Massimo Dutti offers sophisticated high street fashion at its Oxford Street store. Originally founded as a menswear brand in 1985, today it carries fashion for women and children as well but with a refined and tailored aesthetic which hints at the brand’s origins.
The Oxford Street store sits close to the corner with New Bond Street, the West End’s most luxurious shopping street, the perfect spot for a brand that has a high-end feel but with a more reasonable price point. There’s an extensive range of formal wear, including suits for men and blouses and blazers for women, as well as casual looks such as their popular leather jackets. Massimo Dutti also designs shoes, bags, accessories and fragrances. The childrenswear collection is suitable for ages 4 to 14. There’s a focus on quality materials from their 100% cashmere jumpers to Join Life, the brand’s most environmentally conscious collection. To save you time, items can be reserved online to try on at the Oxford Street store.
Kate Bosworth and David Gandy are fans of Massimo Dutti and have both attended the brand’s seasonal runway show at their mother store in Barcelona. In addition to catwalk shows, Massimo Dutti creates regular editorial photoshoots to inspire your new season wardrobe. Pick up a copy of Paper magazine in store to see many of them alongside brand news, interviews and trend round ups.