About Us

Our mission is to showcase London’s West End to a discerning global audience via our WestEnd.com platform. This iconic destination is home to some of the world’s finest hotels, theatre productions, flagship stores, shopping streets, fashion brands, prime property and amazing restaurants.

Acquiring the definitive domain name and constructing a bespoke website was the first step on the journey, we have a way to go to get to where we envision our future.

We are constantly looking for ways that we can improve WestEnd.com, to create a seamless user experience for our visitors wishing to book hotels, theatre tickets and restaurants. Our current website has the ability to book luxury hotels and West End shows through our partners, in the future this will be more integrated into our own platform. We particularly like the slick booking systems used by Vegas.com and Broadway.com.

Another part of the vision for the marketing and promotion of WestEnd.com is to see our logo banners emblazoned on London buses and taxi cabs and to hear our adverts broadcast on the radio. We have already decided that we would like Joanna Lumley to do the voice over for our radio campaign, that’s on the to-do list to arrange.

We have our eye on many other creative forms of advertising and marketing, you’ll soon see our ads in GQ, Vogue, British Airways and Emirates magazines as well as across many forms of social media, watch this space….

We have built a destination marketing platform to showcase London’s West End to a domestic and global audience.

The West End attracts over 200 million visitors each year and is considered one of the world’s top shopping and entertainment destinations.

We are a new start-up currently in beta mode. Our current website is version 1 and will develop in the coming months, we will be adding more shopping streets and brands, expanding our hotel and restaurants offerings, as well as adding lots of interesting blog posts to keep our visitors up to date on what’s happening in London’s iconic West End.